Meet Jonathan a.k.a. "Chief Psycho"

I’m Jonathan Bonanno, founder of Chief Psycho, executive advisor, and I/O psychologist.

Chief Psycho exists because of how I think, how I work, and the conversations I’ve spent years having with leaders who are carrying more than most people see.

Why I Built Chief Psycho

I built Chief Psycho because it reflects how I already think and work.

As a founder and I/O psychologist, I spent years moving between building companies and working closely with leaders. Across those contexts, I kept seeing the same pattern. Capable people stepped into larger roles, took on more responsibility, and absorbed increasing pressure, often without systems designed to support that load.

Much of the leadership work I encountered framed this strain as a personal issue. Leaders were encouraged to be more resilient or more motivated, even when the underlying conditions were misaligned. That framing never aligned with what I was seeing in practice.

From my education, training, and experience, it became clear that most leadership difficulty is structural. Responsibility expands faster than roles, authority, and support systems evolve to contain it.

Chief Psycho became a way for me to work from that perspective openly.

The name itself is intentional. Chief reflects the executive context I work within: founders, C-suite leaders, and those accountable for direction, outcomes, and people. Psycho reflects my grounding as a psychologist and my focus on how individuals and systems make meaning, hold pressure, and relate to authority.

Chief Psycho allows me to integrate how I think as a psychologist with how I operate as a founder. It frames leadership as a load-bearing function rather than a personal performance, and it creates space to work honestly with people who are carrying real responsibility.

That perspective shapes all of my work. Chief Psycho exists because this is how I understand leadership, and how I choose to work with those who lead.

Background & Training

My work is grounded in formal training in industrial/organizational psychology and psychodynamic theory, informed by years of applied experience building and advising organizations.

I approach leadership through both an individual and systems lens, paying attention to how meaning, authority, and pressure operate within organizational contexts. This perspective has been shaped by academic study and real-world leadership experience, allowing the work to remain practical, grounded, and accountable to the realities leaders face.

Credentials

  • Ph.D., Industrial/Organizational Psychology (Coursework completed. Dissertation in progress.)
  • M.S., Business Management
  • B.S., Business Administration
  • Certified Psychodynamic Psychotherapist
  • Certified Talent Optimization Consultant
  • Certified Social Behavioral Researcher
  • Certified Social Conduct and Behavioral Science Researcher

Memberships

  • The Society for Industrial/Organizational Psychology
  • Coleman Research, Key Opinion Leader
  • AlphaInsights, Key Opinion Leader
  • Alpha Chi Honors Society 

Awards

  • 2025 Honorary Host, The Denobi Awards
  • 2024 Change & Innovation, The Denobi Awards
  • 2023 Brands to Watch For, Great Companies
  • 2023 Top SME in Business Services & Consulting, Great Companies
  • 2022 Organizational Leadership, Health 2.0

How I Show Up in the Work

Chief Psycho lives at the intersection of two worlds: 

Legacy Building

I’m a builder by nature.

I’ve founded companies, led teams, and worked inside the real constraints that come with growth, responsibility, and decision-making. I understand what it means to carry outcomes, manage uncertainty, and make choices that affect other people’s livelihoods.

My work here is practical and grounded. It’s about designing organizations, roles, and systems that can actually hold what they’re being asked to do over time, not just in moments of momentum.

Legacy, to me, isn’t about scale or visibility. It’s about building something durable enough to outlast titles, personalities, and short-term pressure.

Psychological Practice

Alongside building, I work as a psychological practitioner.

I pay close attention to how people make meaning, hold pressure, and relate to authority, expectations, and identity. Especially when stakes are high and ambiguity is constant.

I’m interested in what happens beneath the surface of leadership roles, where stress accumulates, responsibility concentrates, and unspoken dynamics shape decisions more than strategy ever does.

This perspective allows me to work with leaders at the level where behavior, identity, and system design intersect, without reducing complex realities to motivation or mindset.

The Conversations Behind the Work

I’m also the creator and host of The Chief Psycho Podcast.

The podcast is where my thinking is most visible. It’s a space for long-form, honest conversations with founders, executives, and builders about leadership, identity, power, and the systems they operate inside.

These are not surface-level interviews or performance conversations. They’re discussions shaped by real experience, real responsibility, and the kinds of questions leaders rarely have space to explore publicly.

The podcast isn’t content for clicks or personal branding. It’s an extension of how I think, how I listen, and how I work.

Many of the ideas that show up in my advisory work and in ZIA are first tested, named, and refined through these conversations.

What It’s Like Working With Me

The work is direct, thoughtful, and grounded in reality.

Clients don’t come to me for hype, motivation, or reassurance. They come because they want clarity, better questions, and structures that genuinely support the role they’re in, not just the person occupying it.

I’m approachable in how I work. Conversation is open, thoughtful, and human. I pay close attention, ask carefully, and take people seriously. At the same time, I’m intentional about access. Leadership work requires containment. Without clear boundaries, insight gets diluted and responsibility gets blurred.

That balance matters.

Being approachable without being endlessly accessible creates the conditions for honesty, depth, and movement. It allows difficult things to be named without drama and complex realities to be examined without rushing to resolution.

I stay calm in complexity and precise when something needs to be said. That steadiness is what helps leaders think more clearly, carry their role with less unnecessary strain, and make decisions that hold up beyond the moment.

How to Work Together

Today, this work shows up primarily through ZIA and live on the Chief Psycho Podcast.

If my way of thinking resonates, there are a few ways to work together.